Create the emotional connections that increase donor acquisition and gift amounts using Audience Insights paired with the unmatched engagement power of direct mail. Here’s how SG360° consistently helps clients exceed their KPIs:
- Audience Insights find the audience segments most likely to convert on your cause
- Data-driven Insights that guide campaign creative to be its most impactful
- Campaign Architecture that drives package design and messaging to stand out in the mailbox while maximizing postage savings opportunities
- Intelligent Delivery gets your appeal in front of your targets at the right times, using their preferred channels
- Advanced Analytics allow you to track campaign performance across channels, using your preferred KPIs, and that helps build future performance scenarios with the click of a few buttons
All of this is executed with a one-team approach at our production campus, strategically located outside Chicago to maximize national distribution efficiencies. Learn how to increase your marketing performance by visiting SG360.com.