As a professional with a career in fundraising, it is critical to manage the balance between old school and new school strategies. Contemporary fundraising strategies are at the forefront, and there are clear benefits to considering what works and what doesn’t in the modern age. But we also need to consider some of the tried-and-true strategies fundamental to fundraising success over the years. In this session, we will look at the profession as a whole, where we are headed, and ways you can advance your career.
The presentation will help you consider: • Why mission matters • How to navigate the donor decision process • How to acquire and utilize diverse fundraising skills • How to land your dream job
Learning Objectives:
Utilize old school fundraising skills that still work: prospect review and rating, writing, personal solicitation, one-on-one cultivation/stewardship strategies
Integrate strategies across the donor continuum (where new meets old)