Managing Director, Campaign Engagement Global Impact
With acquiring and sustaining donors becoming ever more challenging, now's the time to shift focus to volunteers being not just a greenfield for Development Offices, but also potentially the most prosperous population of supporters.
Join Sam Fankuchen, Founder & CEO of Golden, world's most award-winning volunteer management software and #1-ranked volunteer apps, for an overview of trends, best practices, and immediately actionable, revenue generating activities.
Learning Objectives:
How to align your internal Development and Volunteer teams around driving increased supporter lifetime value (LTV) across all forms of engagement - volunteering, advocating, and donating
Integrating technologies into digital systems of record to not just get a 360-degree view into charting supporter touch points and measuring varied formats of contribution outputs, but also begin to map patterns of supporter journeys toward their true potential to contribute
Pulling your existing donation tools into volunteering workflows to encourage extension of giving during the highest satisfaction moments, building patterns of sustained engagement, viral growth, and cross-category forms of support.