Director
Moore Neuro-Fundraising® Lab
As the Director of the Moore Neuro-Fundraising® Lab, Steve oversees a talented group of researchers who provide cutting-edge market research services that help clients better understand how donors engage with their creative materials. After earning his doctorate from Central Michigan University, Steve spent two years as a Postdoctoral Fellow at North Dakota State University where he was supported by grants from the National Science Foundation and the National Institute of General Medical Sciences. Steve specializes in Cognitive Psychology and spent much of his training using eye-tracking technology to explore how people process meaning as they read and how action affordances may influence reading and visual processes. Having spent a decade designing, performing, and analyzing research studies in academic settings, Steve was ready for a new challenge when he joined the Lab team in 2019.
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How to Leverage Neuroscience to Build More Impactful Fundraising Programs
Friday, August 4, 2023
8:00am - 9:00am EST